Creating powerful brands : in consumer, service and industrial markets
Leslie De Chernatony
Creating powerful brands : in consumer, service and industrial markets - Oxford ELSEVIER 2003
978 0 7506 5980 2
BRANDING MARKETING
658 827 CHE
Creating powerful brands : in consumer, service and industrial markets - Oxford ELSEVIER 2003
978 0 7506 5980 2
BRANDING MARKETING
658 827 CHE