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The Really good idea test : get evidence. Make decisions. Move forward /

Shalet, Julia.

The Really good idea test : get evidence. Make decisions. Move forward / Julia Shalet. - Harlow, England : Pearson, 2020. - ix, 208 pages : illustrations.

Includes index.

ISBN: 9781292327099

Subjects--Topical Terms:
Strategic planning.
Decision making.
New products.

Dewey Class. No.: 658.4012 SHA

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The Really good idea test : get evidence. Make decisions. Move forward /