Brief : make a bigger impact by saying less /

McCormack, Joseph

Brief : make a bigger impact by saying less / Joseph McCormack. - xvii,234 pages ; 23 cm.

Includes index.

Explains how to communicate clearly and concisely in a world of information overload. Presents the B.R.I.E.F. method—Background, Relevance, Information, Ending, and Follow-up—to help readers organize messages, simplify complex information, deliver effective presentations, and make a stronger impact in professional and personal communication.

9781394324323


Business communication.
Interpersonal communication
Interpersonal communication

658.45 McC