Online Public Access Catalog

Consumer Berhavior and Marketing Strategy Ninth Edition (Record no. 273224)

MARC details
000 -LEADER
fixed length control field 00378nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240806s9999||||xx |||||||||||||| ||und||
040 ## - CATALOGING SOURCE
Original cataloging agency Kenya National Library Service
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 PET
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Peter, J. Paul
245 #0 - TITLE STATEMENT
Title Consumer Berhavior and Marketing Strategy Ninth Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Mcgraw Hill
Date of publication, distribution, etc. 2010
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Preservation, Conservation & Publication Preservation, Conservation & Publication Africana 02/11/2013 PUR 2500.00   658.8 PET KNLS642873 06/26/2024 02/19/2024 Books

© 2025, Kenya National Library Service | Designed & Maintained by Uvumbuzi Center