Managing marketing in the 21st century (Record no. 486498)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00442nam a2200121Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250714s9999 xx 000 0 und d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 CAP |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Capon, Noel |
| 245 #0 - TITLE STATEMENT | |
| Title | Managing marketing in the 21st century |
| Remainder of title | developing and implementing the market strategy - European edition |
| Statement of responsibility, etc. | Noel Capon ; with James Mac Hulbert. - |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing - Management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Preservation, Conservation & Publication | Preservation, Conservation & Publication | Africana | 07/14/2025 | DON | 5671.00 | 658.8 CAP | A253107 | 07/14/2025 | 07/14/2025 | Books |