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Entrepreneurial marketing / Chege, Catherine Njoki.

By: Contributor(s): Material type: TextTextDescription: 218 pages . Includes illustrations . 28 cmISBN:
  • 9789914350005
Subject(s): DDC classification:
  • 658.872 CHE
Summary: The anticipated outcomes include the ability to differentiate between marketing and entrepreneurship , grasp the concepts , dimensions , snd strategies of both fields,and appreciate the importance of marketing for entrepreneurs.
List(s) this item appears in: muthiani Legal 2025 1
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Includes references

The anticipated outcomes include the ability to differentiate between marketing and entrepreneurship , grasp the concepts , dimensions , snd strategies of both fields,and appreciate the importance of marketing for entrepreneurs.

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