TY  - BOOK
AU  - Koch, Richard
TI  - Smart things to know about Strategy 
SN  - 978 1 8411 2034 8
U1  - 658 4012 KOC NO 4 
PY  - 1999///
CY  - Oxford 
PB  -   Capstone
KW  - STRATEGIC MANAGENENT
ER  -