Braun,Thom <br/><br/>
The philosophy of branding  : great philosophers think brands  

 - London    Kagen Page  2004 
<br/><br/><label>ISBN: </label>978 0 7494 5000 7 
<br/><br/><label>Subjects--Topical Terms: </label><br/>PRODUCT MANAGEMENT PHILOSOPHY
<br/><br/><label>Dewey Class. No.: </label>658 82701 BRA NO 4