TY  - BOOK
AU  - Kozinets, Robert V.
TI  - Netnography : doing ethnographic research online 
SN  - 9780000000000
U1  - 305 80072 KOZ 
PY  - 2010///
CY  - London 
PB  -  SAGE
KW  - ETHNOLOGY RESEARCH COMPUTER NETWORK RESOURCES
ER  -