TY  - BOOK
AU  - Charan,Ram
TI  - What the customer wants you to know : how everybody needs to think differently about sales 
SN  - 978 1 591 84165 4
U1  - 658 85 CHA 
PY  - 2007///
CY  - New York 
PB  -  Portfolio
KW  - CUSTOMER RELATIONS
ER  -