Marketing communications : objectives, strategy, tactics / John R. Rossiter, Larry Percy, Lars Bergkvist.

By:

Contributor(s):

Material type: Text

TextDescription: xi, 566 pages : illustrations, 24 cmISBN:

Subject(s):

DDC classification:

List(s) this item appears in: NOVEMBER 2025

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Adult Non-Fiction	Information Access	658.802 ROS (Browse shelf(Opens below))	Available		A828898

Includes bibliographical references and indexes.

There are no comments on this title.

to post a comment.