Entrepreneurial marketing / Chege, Catherine Njoki.

By:

Chege, Catherine Njoki [author]

Contributor(s):

Material type: Text

TextDescription: 218 pages . Includes illustrations . 28 cmISBN:

9789914350005

Subject(s):

DDC classification:

658.872 CHE

Summary: The anticipated outcomes include the ability to differentiate between marketing and entrepreneurship , grasp the concepts , dimensions , snd strategies of both fields,and appreciate the importance of marketing for entrepreneurs.

List(s) this item appears in: muthiani Legal 2025 1

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Acquisition, Cataloguing, Classification and Distribution Development KEN	Legal Deposit	658.872 CHE (Browse shelf(Opens below))	Available		B238070
Books	Acquisition, Cataloguing, Classification and Distribution Development KEN	Legal Deposit	658.872 CHE (Browse shelf(Opens below))	Available		B238069

Includes references

The anticipated outcomes include the ability to differentiate between marketing and entrepreneurship , grasp the concepts , dimensions , snd strategies of both fields,and appreciate the importance of marketing for entrepreneurs.

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Library Catalog

Entrepreneurial marketing / Chege, Catherine Njoki.