000 00687nam a2200217Ia 4500
003 OSt
005 20251218114202.0
008 240531s9999 xx 000 0 und d
020 _a9780198782322
040 _aKenya National Library Service
082 _a659.1 PER
100 _aPercy, Larry
245 0 _aStrategic Advertising Management /
_cLarry Percy, John R. Rossiter and Richard Elliott
300 _axxi, 288 pages :
_bcolour illustrations,
_c24 cm.
500 _aIncludes index
650 _2Strategic management
700 _aRossiter John, R.
_eAuthor
700 _aElliott, Richard
_eAuthor
942 _cBK
_2ddc
999 _c306173
_d306173