000 00587nam a2200193Ia 4500
003 OSt
005 20251218115408.0
008 240531s9999 xx 000 0 und d
020 _a9780131866225
040 _aKenya National library Service
082 _a659.1 CLO
100 _aClow, Kenneth E.
245 0 _aIntegrated advertising, promotion and marketing communications /
_cKenneth E.clow .
300 _axiv ,515 pages :
_billustration,
_c27 cm.
500 _aincludes index
650 _aMarketing communication
942 _cBK
_2ddc
999 _c348618
_d348618