000 | 00413nam a2200133Ia 4500 | ||
---|---|---|---|
008 | 240531s9999 xx 000 0 und d | ||
020 | _a978 1 412 98724 0 | ||
082 | _a659 1072 USI | ||
100 | _aMorrison, Margaret A. | ||
245 | 0 | _aUsing qualitative research in advertising : strategies, techniques, and applications | |
260 |
_aLos Angeles _b SAGE _c2012 |
||
650 | _aADVERTISING RESEARCH | ||
942 | _cANF | ||
999 |
_c361354 _d361354 |