000			01584nam a22002177a 4500
003			OSt
005			20260717150307.0
008			260630b |||||||| |||| 00| 0 eng d
020			_a9789914945201
040			_aKenya National Library Service _erda
082			_a658.85092 OSI
100			_aOsiro, Byron _eauthor
245			_aFrom red to green : _bmastering the sales journey through value-based relationships / _cByron Osiro; foreword by Frank Molla
300			_a336 pages ; _c23 cm
520			_aFrom unpaid invoices to powerful influence, From Red to Green is a captivating journey of grit, growth, and game-changing sales wisdom. In this refreshingly honest and skillfully narrated book, Byron Osiro pulls back the curtain on the real world of sales, not the textbook version, but the one marked by betrayal, resilience, breakthroughs, and impact. Set against a uniquely African backdrop, this story moves beyond boardrooms and balance sheets into the heart of what truly drives results: relationships rooted in value. You will walk with Byron through setbacks that tested his integrity, ideas that were stolen, and contracts that collapsed, only to witness how those very moments became the catalysts for remarkable growth. This book is not just about making sales; it is about making sense, building trust, and moving from transactional to transformational.
650			_aSelling -- Psychological aspects.
650			_aCareer development -- Kenya.
942			_2ddc _cBK _n0
999			_c493322 _d493322