| 000 | 01091nam a22002777a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20260804111114.0 | ||
| 008 | 260804b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9789914350005 | ||
| 040 | _aKenya National Library Service | ||
| 082 | _a658.872 CHE | ||
| 100 |
_aChege, Catherine Njoki. _eauthor |
||
| 245 |
_aEntrepreneurial marketing / _cChege, Catherine Njoki. |
||
| 300 |
_a218 pages . _bIncludes illustrations . _c28 cm . |
||
| 504 | _aIncludes references | ||
| 520 | _aThe anticipated outcomes include the ability to differentiate between marketing and entrepreneurship , grasp the concepts , dimensions , snd strategies of both fields,and appreciate the importance of marketing for entrepreneurs. | ||
| 650 | _aEntrepreneurship. | ||
| 650 | _aMarketing. | ||
| 650 | _aEntrepreneurial marketing. | ||
| 650 | _aSmall business marketing. | ||
| 700 |
_aWanjau, Lawrence , Kenneth . _eauthor |
||
| 700 |
_aAyuma, Alice. _eauthor |
||
| 942 |
_2ddc _cBK _n0 |
||
| 999 |
_c493815 _d493815 |
||